Christopher Burch of Burch Creative Capital offers the following insight as it applies to technology and fashion evolving, hand-in-hand. The industry of fashion as well as the technological sector witness a continual evolution. The evolution has been apparent throughout the decades. However, one element is predominantly consistent—that being, both industries evolve together. The marriage and growth pattern of technology and fashion is one that is simply awesome. When one glances backwards, he or she sees more clearly what lies ahead—with regard to the two burgeoning industries.
One apparatus that was highly mobile and popular during the 70s and 80s time-periods was the boom box. The following musical device brought a level of captivation to its user that was second-to-none, for the period of time. He or she listened to all of his or her favored tunes and radio stations. A cassette deck was positioned on one side and another cassette deck recorded music from the primary cassette deck. This was technology at its finest. Later, when the 80s rolled around, the addition of movie lines added to the boom box’s popularity. Everything became, somewhat, condensed in the 90s. The Walkman was the popular technological form of how individuals enjoyed music on the go. The Walkman evolved to that of the iPod-which, as everyone knows, is very mobile and very condensed. All said: it truly appears technology evolves with what the general public considers popular or fashionable.
Technology and fashion are roommates—so to speak. This trend continues today. The professional fashion designer likes to create something deliverable to his or her public. The best designers find the element of technology and the inclusion of fashion as providing possibilities without limitation. The use of fashion combined with technology brings changes that are highly-refined; yet, providing the user with a great deal as to function.
The Dutch fashion extraordinaire-designer, Anouk Wipprecht married technology with fashion. She states, most enthusiastically, that she enjoys experimenting: using fashionable style with that of technology. She says by going deep, into the realm of fashion and technology, fashionable items of great usefulness or designs come to the forefront. The Dutch Designer is best known for her very out-of-the-box design concepts. In example, Ms. Wipprecht designed a drink-making dress, she refers to as the ‘DareDroid’. She also designed a self-painting dress she refers to as: ‘Pseudomorphs’.
Fashion is achievable, by means of technological-based protection. It is not fashion—per se—to wear protection as it pertains to biking. Regardless, Anna Haupt and Terese Alstin created a protective system that the biker wears around his neck. The protective wearable-apparel is considered an ‘Airbag for Cyclists’. A handy airbag, comes forth, out of the neckwear. The airbag protects the biker’s head from the impact of a fall. The ‘Airbag for Cyclists’, provides the wearer with a great deal more visibility when it is not open—as opposed to a bike helmet. Firefighters are provided protection, too, in way of what is referred to as: ‘Frontline Gloves’. The gloves make use of various signals in order to let the other party know whether or not it is safe to proceed. The creators of ‘Frontline Gloves’, are Ashwin Rajan, and Kevin Cannon.
Designers, too, like to involve themselves with fashionable recycling projects. SegraSegra was able to recycle inner-tubes, successful, from that of bicycles, in the creation of jackets and T-Shirts. Emma Whiteside ended up creating a large gown comprised of recycled radiator copper.
Designers have found that fashion and technology can work seamlessly in way of energy creation. Movement of a human-being is convertible to electrical energy. Electrical energy is converted to power and captured within wearable items such as a watch or mp3. Soldedad Martin is busy working on a prototype for shoes. The wearer is able to–while running or strolling–to power up his or her mobile device.
Everyone wears glasses nowadays. A few decades back, wearing glasses was not the trend. Google Glass was truly cool with regard to audiences who were less than fashionable. The persons involved in the activities of academics wore glasses. One fashion designer that brought the stylishness of wearing glasses to the forefront is Diane Von Furstenberg. She had her models wear them while they sashayed up and down the runway. The fashion show is where the public is made fully aware of fashionable trends. The new technology caught on. To make a long story short: technology benefits from its endorsement by well-known designers.
As evidenced above: fashion needs technology and technology needs fashion. This constant evolution brings forth highly refined forms of wearing apparel. It opens the mind up to constant improvements, in the way of high-fashion, and within the sector of technology. The fashions that are aligned with technology are useful. The motivational element of the future is determined by what each industry takes away from the other. Regardless, when combined in a positive, functional manner—great designs result, making the world safer and more harmonious.
Christopher Burch is the Chief Executive Officer and Founder of Burch Creative Capital. Mr. Burch brings his spirit of entrepreneurism to his investment portfolio. He is highly interested in items which are the creation of highly imaginative individuals. He likes to embrace brands that are customer-centric—bringing much to the lifestyle of the consumer.
Mr. Burch has been engaged for approximately four decades as an investor. He has been instrumental in the success of over fifty companies. He, intuitively, recognizes what it is the consumer is craving. He has a great deal of experience in the way of direct sourcing and finding marketable brands within the global marketplace. His portfolio includes brands such as ED by Ellen DeGeneres, Cocoon9, Nihiwatu, Poppin and TRADEMARK. He additionally has assisted such brands as Faena Hotel + Universe, Jawbone, and Voss Water in attaining success. The preceding stated: Mr. Burch has many other true success stories—which are part of his overall historic, investment achievement.